The Sims have moved to the City where there's always action and where reputation means everything. In the Urbz: Sims in the City, you can go to work at such locations as the Sushi Bar, Chop Shop, or Bootleg Fireworks, Inc. Success at work brings promotions, access to new power socials, and gear to influence your new lifestyle. It's up to you whether your Urbz become big-time players on the street or are lost in the crowd. It's all about reputation as The Urbz are living the dream in a City that never sleeps.